By Jay O’Brien
Are you new to the industry? Have you been in the real estate business for 25 years? Well, it doesn’t matter whether you’re a novice, professional, or anything in between because I have a little gem of advice that is applicable to everyone.
Put yourself in the shoes of a consumer for a moment. Think about the house you are about to buy or the last house you did buy. Who represented you? Would you choose him or her to represent you again? What characteristics make up a truly great agent? If you had to boil it down to one word, what would the most essential characteristic be?
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